84%
Traffic Growth
682
Links Built
+13
DR Increase
12,500
Keywords Top 10
Overview
An established online learning platform with millions of monthly visitors engaged us to accelerate their growth and defend market position against well-funded competitors. Despite their existing success, they were losing ground on key educational keywords.
The Challenges
- 1Already high domain authority made incremental gains more difficult
- 2Aggressive competition from venture-backed EdTech startups
- 3Need to maintain link quality standards at scale
- 4Broad keyword portfolio requiring diverse link sources
- 5International expansion requiring multi-language link building
Our Strategy
- ✓Implemented enterprise-scale link building across 6 countries
- ✓Created linkable assets including industry reports and free tools
- ✓Developed scholarship programs that attracted .edu backlinks
- ✓Partnered with educational institutions for co-branded content
- ✓Launched podcast sponsorship campaign targeting learning-focused shows
Execution Timeline
1
Month 1-3: Audit of existing backlink profile and competitor gap analysis
2
Month 4-6: Launched 3 major linkable assets generating 200+ organic backlinks
3
Month 7-12: Scaled international link building across EU, UK, and APAC markets
Results Achieved
Organic Traffic
Before
5M/mo
After
9.3M/mo
+84%
Domain Rating
Before
65
After
78
+13 points
Revenue from Organic
Before
$2.1M/mo
After
$4.2M/mo
+100%
Market Share
Before
12%
After
19%
+58%
Ranking Improvements
Before Campaign
Average position: Page 3-5 for target keywords
After Campaign
Average position: Page 1, positions 1-5 for target keywords
“At our scale, finding a link building partner that could move the needle seemed impossible. They not only delivered but helped us capture significant market share from our biggest competitors.”
📚
James Chen
VP of Growth
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